Easyfairs introduces EasyGo
From 2020 EasyGo is part of the Installatie & Elektro Vakbeurs standard offer. A service package with a wide range of marketing tools based on the latest developments in digital marketing technology. As an exhibitor, you get even more out of your participation in the exhibition with EasyGo and it becomes even easier for visitors to collect relevant information during the exhibition visit.
EasyGo in a nutshell
With the arrival of EasyGo, it is extremely easy to boost your reach, visibility and ROI. It is part of the standard offer of Easyfairs, but we give you the choice, depending on your objectives: better visibility or more leads? Or maybe both? We recommend the GoPlus package to improve your visibility and to collect more leads.
As an exhibitor...
your online visibility prior to the exhibition is increased and following up leads after the exhibition has never been easier. You make a choice from the four EasyGo packages. There is a suitable package for everyone that matches the pre-made exhibition objectives.
You fill in an online profile with company information and product information in My Easyfairs prior to the exhibition. The information from this profile will be shared at the end of the exhibition with visitors who have expressed an interest during the event. You are in control of the information that is shared. The more extensive the profile is filled before the exhibition, the more interesting information is shared with potential new relationships.
can, with EasyGo, easily scan the interesting stands with the visitor badge that they receive when entering the event (Smartbadge technology) and after the visit the visitor receives all information from the scanned stands directly in the mailbox. It is therefore important for you as an exhibitor to complete your online profile in My Easyfairs as detailed as possible.
Even when there is no face-to-face conversation on the exhibition, the arrival of EasyGo means that relevant information can be exchanged. Generating leads has never been easier.